How to Change Straight Quotes to Curly Quotes

Did you know that there are two different styles of quotes? That’s right: straight quotes and curly—also known as smart—quotes.  Straight quotes originated with typewriters. Before them, all quotation marks were curly. As space was a premium for typewriters, by...

Why All Copywriters Need Good Editors

Have you ever heard of symbiosis? It is when two organisms work together in a mutually beneficial relationship. Copywriters and editors are a great example of this. Put the two of them together, and they can produce written content that anyone would want to read....

Macro of the Month: Starting with Macros

Are you a writer or editor who needs to save time? Who isn’t, in today’s entrepreneurial world? What I do know is that I love macros! They have been a game-changer for me.  And I don’t mean the macros where you track your protein, carbs, and fat. I mean...